Two Key Point of Marketing
Strategy
"You decide how competitive you want to
be"
Marketing is total system of business activities designed to
plan, price, promote, and distribute want-satisfying product to target markets
in order to achieve organizations objectives.
There is a fun fact too,
and it will make you question yourself "Is this marketing?" it
is the query that bugs the business enterprises. It is like this, gaining
the attention of prospective customer which has become increasingly difficult
as the number and variety of healthy competitors increases day by day.
Previously Brand names on T-shirts were a novelty: today it is hard to find a
shirt without an advertisement on it. Advertising now appears in public
restrooms, in the sand on beaches, and at the bottom of the cups on golf course
putting greens.
The two key
points which should be kept in mind while planning marketing/ advertising
strategy are:
§ Get your business card
As with the changing time, when we
are moving towards nearly a paperless offices more and more, card is still a
mainstay of business. As the card is a very convenient way of marketing not
just your product but your identity too. Your business card does not just show
who you are but it also shows in short what you are, they are very strong in
giving voice and impression to your identity. Till now if you haven't got a
card that you can give out to your prospective clients, then you are missing
out a key marketing opportunity. So not to let this opportunity go, you must
get your card designed as soon as possible. And what if you have got a card,
but it is poorly designed? This may also not become fruitful. So not only
holding, but the look and feel of it is also important. It must be designed in
such an effective way that it can have potential to elevate your business above
your competitors. And here is one such service provider who can make
your card appealing according to your's taste and satisfaction.
Get your business catalogue
Catalogue is
a booklet where you present the complete list of services or products you
provide in a summarized way. It acts as an integrated part of marketing and
communication strategy of your company. When you design product catalogue
targeting customers, you should think like them: what would they want to know
if they were to avail certain services or purchase products. It is important to
keep the needs of the prospective client in mind while designing the product
catalogue. It should ensure all the information must be relevant to the fact
and that it will help you generate more business. Having images of the product
is a good idea: it registers faster in the minds of the prospective customers
and clients and helps them decide faster if they like it or not. Presentation
makes all the difference.
For more information, please visit : www.triharisolutions.com
